Monday, November 19, 2007

Amazon Kindle

Cover of Newsweek featuring Jeff Bezos with an Amazon KindleThe Digital Media group at Amazon, of which I am part, just launched a cool new product today. It's called Amazon Kindle and it's an e-Book reader with wireless (cell tower) connectivity to download books. It uses "electronic ink" to redraw the page each time you "turn the page" and it has no back light, so it's more like reading on paper than a normal screen is and it uses very little battery power. For more info, check out the details about Kindle on the Amazon Kindle product detail page--particularly entertaining are the drop test videos about 80% of the way down the page. I have a Kindle I get to play around with at home. Yippee for being in the right place at the right time. :) Oh, and the digital media team is hiring if you're interested in working on Kindle 2.0, the Amazon MP3 Music, Amazon Unbox, Search Inside the Book, Amazon Mobile, or other cool "digital technology" efforts at Amazon. If you know me well enough to know my email address, then ping me about the openings. ;-)

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Comments

Blogger Nathan Herring said...

Neat technology. Seems like it's a little bit of work to transform docs in your format to the formats it'll display. OTOH, the whole DRM that might pull your ability to read a book you've "bought" out from under you seems pretty iffy.

Blogger Star Girl said...

Transforming your docs to view on the Kindle is definitely a secondary scenario for this device. I am not sure of the DRM details for Kindle, but I imagine that once you've downloaded a book you're mostly safe. It's just if you need to re-download it that you might run into trouble. Those seem like pretty typical problems posted by DRM and technology, but I agree they don't always make for the best customer experience. Balancing copyright protection against the rights and experience of the consumer is a tough one that I still think we're working out as an industry.

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